The new game "We Dare" for Wii and PS3 propositions players to bob for kisses, strip, spank and remotely fondle one another to advance in the game with their chubby, sleepy eyed avatars.
"We Dare is a sexy, quirky, party game that offers a large variety of hilarious, innovative and physical, sometimes kinky, challenges," reads maker Ubisoft's pitch. "The more friends you invite to party, the spicier the play!"
Released yesterday, a profoundly stilted advertisement for the game features yuppies fresh off work in their business casual best spanking each other in a well-appointed living room, as the Wii remote is tucked seductively into the backs of their slacks and pencil skirts.
The ad has attracted much derision, and been promptly remixed with Tenacious D and an ominous Inception soundtrack.
"We Dare just seems like a formulaic, horribly uncomfortable middle school birthday party — made so much worse by the fact that it’s for adults," is the apt summation of Molly McHugh at Yahoo.
Thankfully, this one is headed exclusively for European markets, for now.